Microsoft #1 innovative company because of Kinect kinect news

Microsoft, the most innovative company of 2010

Looking back at 2010, one can only ask himself what companies were the most innovative ones. We know the top ten most innovative companies and we are happy to inform you that Microsoft is on #1 ! And it’s all due to Kinect.


According to TheStreet

Innovation boils down to two elements: creating something and making people want it. These companies make both look simple.

Some things went wrong for Microsoft in 2010: the Windows Phone 7 was not as successful as hoped and there had far less units sold than its competitor, Android; plus there is still no market for Zune.

Microsoft, the most innovative company of 2010

Though Microsoft did something truly amazing this year: it brought gaming to a whole new level with Kinect.  It allows you to be active, to not be dependent on a controller and to have fun by yourself or with your friends and family.

Launched on 4th November, 2.5 million Kinect units were sold in less than a month.  A prediction of Kinect sales for 2011 says that the success will continue in the next year as well, reaching a total of slightly above 12 million units sold (for both 2010 and 2011). Plus, the cool games available for Kinect only helped consolidate Microsoft’s position in the top.

More than that, the new Xbox was out this year! Optimized, thinner and bundled with Kinect!

Do you think Microsoft deserves to be the most innovative company of 2010 or do you have a different opinion? Let us know!

Source: TheStreet.

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